Monthly Archives: April 2010

Something to Read

Two of the most important factors in determining if your web site is successful and profitable are usability and content. Your web site must have both. They work together to give your visitors a site that is easy to use, …

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Why Email Marketing

If you’re not using email marketing to promote your business, you’re missing out on the fastest, easiest and least expensive way to promote your business. Beyond being fast, easy and cheap, the Direct Marketing Association found that “…email marketing returned …

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Recent Projects

Things have been busy for me this year. I’ve been very lucky and would like to thank all those that have continued to allow me to help them with their web site and email marketing. So far in 2010, SamRhine.com …

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Email Marketing Basics

If you’re going to market your business with email. you need to understand the two most important statistics, Open Rate and Click-Thru Rate.  Open Rate is the percentage of subscribers that actually opened your message.  Click-Thru Rate is the percentage …

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iDesmo.org Site Launch

iDesmo.org went live today.  It is my first database-driven PHP / MySQL web site.  The site existed previously as just a forum.  I created a new front-end to help market the organization and attract more members.  The database driven pieces …

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