Tag Archives: Usability

Is Good ‘Good Enough’?

Over the years, I’ve heard it said, I’ve said it myself and mostly, I’ve believed it. Good is good enough. First, what does that mean?  To me, it means perfection isn’t possible so why try.  I can’t control everything and …

Continue Reading

Posted in Information Overload

Tagged , , , ,

Leave a comment

What is your web site ROI?

How much would your business grow if you were able to convert just 10% of your web site visitors into customers? What do your traffic reports tell you each month? Do you know the value of your average customer? on …

Continue Reading

Posted in Information Overload

Tagged ,

Leave a comment

Something to Read

Two of the most important factors in determining if your web site is successful and profitable are usability and content. Your web site must have both. They work together to give your visitors a site that is easy to use, …

Continue Reading

Posted in Information Overload

Tagged , , ,

Leave a comment

Designing the Obvious by Robert Hoekman, Jr.

I just finished reading Designing the Obvious by Robert Hoekman, Jr.  It it is a book about web interface design and the process to achieve simple and efficient web applications.  It is entirely conceptual, no code. If you’re designing web …

Continue Reading

Posted in Information Overload

Tagged , ,

Leave a comment

Design – Content / Chicken – Egg

Jeffrey Zeldman had an interesting post recently entitled Content preceeds design. “Content precedes design. Design in the absence of content is not design, it’s decoration.” I`ve been involved with a number of projects where the design was created in the absense of …

Continue Reading

Posted in Information Overload

Tagged , ,

Leave a comment